Pizzeria Franchise Business Plan


The following plan, which draws on years’ of experience, promises to guide you down a path that will bring you prosperity. It is based off conservative sales figures. However, actual sales may be greater. These projections are real and will be used to determine the budget. 4 Moons Pizzeria should be able to show a profit in a matter of days. It will also increase sales and profits each subsequent year.

1.1 Objectives

The purpose is to lease a property at 555 West Blue Plum Lane. We will have to modify the interior to fit the Franchisor’s specifications. We plan to duplicate and massage the successful formula used by Franchisor. Our success will be our own. We will employ our own strategies. We will train our team to deliver outstanding service in customer service, quality food, and food preparation. These are our goals.

  • Be the first 4 Moons Pizzeria in Nevada
  • Franchisor’s pizzerias in Oregon are a model for providing the best quality products
  • Top-notch service delivered in a timely and efficient manner
  • For a low cost food price, keep our menu simple
  • Keep the fast-casual, competitive dining experience at the mid-range price
  • Use marketing strategies to build volume quickly
  • First year sales exceeding $677,000, with a 6% annual growth
  • Continue to grow and maintain a stellar reputation as the best pizzeria in your neighborhood

1.2 Mission

4 Moons Pizzeria exists for the purpose of generating sales and profit. Because we are a business that provides services, we will also be around to serve our customers. These two reasons for our existence are inextricable. The existence of one or the other aspect is contingent on its existence.

  • We will always offer a fresh product and welcoming environment
  • We will keep our staff happy, smiling, and well trained so that we can please all of our guests
  • We will strive to become the first destination of choice for those in our neighborhood and community
  • Our staff will have the opportunity to thrive and grow in a dignified environment.
  • We will support and contribute to our community schools and churches, as well groups and businesses.

1.3 Keys to Success

As operating management members, our policy is that we visit each table to greet, talk with or at least smile with all of our guests.

We will respond to any feedback, negative or positive, and visit any table. We will try our best to please all customers.

We will ensure that our staff are happy and successful.

We will continue to strive for quality food, beverage, and service at all costs.

We will always follow the proven methods of our franchisors.


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