Tanning Salon Business Plan


Tropical Tan is an entrepreneur looking for financing. Tropical Tan is a well-established company with a solid business strategy, a highly skilled management team and ideally located. This business plan will highlight Tropical Tan’s needs, market, sales plan, and financial statements.

Tropical Tan will be located in Chino Hills, CA. This market is home to approximately 160,000 people. The location is in a high traffic strip mall with national chains. The main service offered by the company is tanning booths. Tropical Tan will have six high quality tanning booths and limited retail sales.

This business plan will help you to obtain additional funding of $50,000. This money will be used for inventory purchases, tanning beds, as well as other expenses, as detailed in the Start-up Table.

1.1 Objectives

  1. In Year 1, sales of $380,000 and $425,000 respectively by Year 3

  2. Net Profit greater than 40%

  3. In Year 3, net income exceeds 10% of sales

1.2 Mission

Tropical Tan will provide indoor tanning services of the highest quality to our clients using high-quality beds and tanning accelerators. Tropical Tan will strive to be the best in customer service and stand out from the crowd. All employees will be treated with dignity and provided with special benefits, such as moderate insurance coverage, free tanning, and a company picnic every year. Tropical Tan’s public face is its employees. Their health and goodwill are essential to its success.

1.3 Keys for Success

  • The location is ‘#8211’ being in a strip mall with high traffic and directly across from a gym.
  • Convenience is a plus with quick tanbeds. It means that less time is spent in bed and more business hours are possible.
  • Customer Service ‘#8211′ is a focus on customers’ comfort and needs.


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