Home Health Care Services Business Plan


Opportunity

Problem

We see a large need in this area for quality home and social care services. We believe that by employing skilled and educated staff, and providing them with an organized and responsive management system, we can be the top home and social service agency in Southeastern Kansas.

Solution

Wheatland Health Services offers unique home health care as well as community-based social service to Southeastern Kansas.

Market

The consumer base for Wheatland Health Services (Home Health Care Services) will be patients referred by physicians, health care facilities and other health care professionals. A majority of these patients are covered by Medicare. Kansas Medicaid or private insurance will cover a smaller percentage.

Competition

Consumers and referring professionals should trust the professionalism, reliability, and quality of the services offered by the home healthcare Agency.

Why Us?

Wheatland Health Services is committed to providing affordable and high quality home care services and social services in the community to residents and their families in Southeastern Kansas.

Expectations

Forecast

We are projecting growth and total annual sales very conservatively, with high projected expenses. Our cost of selling is very low because we are a service agency. Payroll is the main expense involved in providing these services. The costs of sales reflects the cost of mileage reimbursement to employees, because the services we provide are home- and community-based and require travel to and from service locations.

Financial Highlights Year-by-Year

Finance required

We will borrow $50,000 from Elizabeth Patzer for a five-year loan, and then receive $20,000 cash directly from Elizabeth Patzer.


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