Doggie Pause is a daycare for canine professionals with disposable income who want to provide high-quality care for their pets during work. It responds to a genuine market need in a high end, high-income sector.
1.1 Objectives
- To launch the company and grow sales to the tune of $25K per months by the end in the first 12 months.
- To break even in year two and to be profitable in year three.
- To double sales in the second and third years while becoming profitable.
1.2 Mission
By providing a loving environment for our pets, we will be the leader in canine care. Owners will have confidence in the ability of our staff to provide proper care for their pets. As we expand and grow, we will have a significant market share. We will also increase our profit. We will grow our business prudently and finance our growth with operational revenue.
Success: 1.3 Keys
- The original location will be in an elite community at the outskirts the metropolitan area.
- We will try to accommodate the canine owners’ needs as best we can.
- We will stand by the statement “The customer is always right” because owners are the best when it comes canines.
- Business finances will be managed in a systematic and timely manner.
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