Gymnastics Instruction Business Plan

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Gymnastics Jumpstart will help children in the Detroit Metropolitan. We will teach them how to be more focused and disciplined, as well as improve their overall health. Gymnastics Jump-Start is a private gym whose main focus is on gymnastics; however, various types of dance and total body conditioning are also taught. This gym will offer Olympic gymnastic equipment both for boys and girls.

We start each student with the core elements of gymnastics, followed by total body conditioning and more difficult tricks. We will be different from all our competitors by using repetition and variety in our teaching methods. For children to be able to learn effectively, they must have fun with it. Our teachers will be trained to use more innovative teaching methods that not only produce the same or better physical effects on the children but also have a greater mental impact. As a safety precaution, parents will not be allowed to enter the gymnasium.

In the first year, Gymnastics Jump-Start expects to make a profit. After the first year, we expect to have a regular clientele. We will be adding more teachers to our classes as children enroll in them. If expanding classes requires us to hire and train new teachers, that’s what we will do. Our customers are familiar with us as former instructors in gymnastics at other gyms. We will continue to do our best to keep them coming back. While our classes will be more affordable than other gyms, we will still make a good profit.

Wanda Bounce and Bea Turn were competitive gymnasts. We understand the way that private and public gyms are run since we have worked in both of them. Our combined 25-years of experience as coaches in gymnastics ensures that we know what our customers are looking for. We have seen firsthand how children learn best by the mistakes that our teachers made while we were competing in gymnastics. Sometimes, you have to get out of your comfort zone and do what’s best for your students. We have found that there is definitely a market for private gyms in Oakland County. We know this simply by the fact that we both grew up in this county and were inconvenienced by driving long distances to get to a private gym to take lessons. Our experience at different gymnastics facilities around Detroit will help us believe that our gym is going to be a success.

Each owner will contribute $25,000. In addition, we are seeking a seven-year loan of $36,600 to help cover the initial equipment purchases necessary to open a high-caliber private gymnasium. The financial plan provides details on the repayment.

1. Keys to Success

These are the keys to our success:

• Maintaining a reputable and untarnished reputation in the community
• Competitive pricing
• Flexible hours
• Ample and secure parking
• Easy access
• High traffic areas are best for maximum exposure to the public
• Overcrowding can be reduced by designing facilities
• Seasoned management team
• Customer relationships that are personalized

We can minimize certain risk factors by:

• Initial capitalization of the company to sustain operations through year one
• Low overhead by using multi-skilled workers and continuous training
• Affable marketing creates strong customer base
• Community involvement and strong ties to the community are important
• Eliminate collection costs by establishing cash/credit/debit-card-only facilities

1.2 Mission

Gymnastics Jump-Start offers a place where people can learn gymnastics, meet new people, have fun and feel comfortable. We offer a variety of gymnastics and conditioning programs with different price points for everyone. However, we place a greater emphasis on group classes. Our instructors have the opportunity to continue their training with some top professionals. This allows our students to be taught the latest tricks and techniques. Gymnastics Jumpstart welcomes all types of people. We are a non-smoking gym and we do not allow alcohol or drugs.

1.3 Objectives

Gymnastics Jumpstartt aims to achieve the following goals:

• Exceed 60% class capacity by the end of the first year of operation.
• Acquire 300+ participants by the end of the first year of operation.
• Increase membership by 20% before the end of the second calendar year.

Students of all levels can learn gymnastics, from beginners to experts.

Encourage long-term employee commitment by providing ongoing training, benefits, and incentives.

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