Ideal Business Support is an insurance industry support agency that provides full-service services. Ideal provides a variety of support services that are tailored to insurance agents. Ideal can specialize in a handful of services, but can handle almost any other service. Although the support market is competitive, most companies can be considered generalists. Ideal will stand out if it focuses on the insurance niche.
Ideal has two strong competitive advantages. The first is industry expertise in insurance. Sarah Helpinghand, the owner, spent five years previous to Ideal working as an insurance agent. This invaluable experience is priceless. Ideal will have an advantage over the rest because of the value of Sarah’s prior insurance relationships.
Sarah will also be creating an intensive training program that shares her knowledge about the insurance industry with her colleagues. All employees will go through this training.
Ideal will achieve profitability by month 11, with modest net profits for the third year.
1.1 Mission
Ideal Business Support’s mission is to provide high quality support services to the insurance agent industry. We exist to attract and maintain customers. This maxim will guide everything else. We will exceed your expectations with our services.
1.2 Objectives
These are the objectives for the first three year of operation:
- To create a service-based business whose primary goal it to exceed customers’8217 expectations.
- Ideal can be used by at least 20 insurance agents.
- Superior performance and increased client service will allow us to double our annual client base by 20%
- To create a sustainable startup that is profitable.
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