Cleaning Products Business Plan

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Both in scope and nature, the marketplace for janitorial services and products is changing. As cleaners are more widely available, consumers are becoming more aware of the impact on the environment.

ChemSafe offers a innovative line of biodegradable, environmentally safe, citrus cleaners to janitorial services, retail outlets and consumers.

This product line contains:

• Automotive cleaners
• Industrial cleaners;
• Degreasers;
• Use hand cleaners
• Odor control;
• Tar remover
• Concrete cleaners;
• Car wax and vehicle washing products

ChemSafe products are available for use by car washes as well as churches, food service outlets and hospitals. A number of ChemSafe products will be available from retail outlets and any product can be purchased from the company’s secure website.

Today, cleaning products’ safety is of greater concern than ever. Consumers want to know if the product they are using damages the environment. ChemSafe is committed in providing safe products to protect the environment.

1.1 Objectives

• Establish ChemSafe products as the regional leader in selling biodegradable, environmentally safe, cleaners.
• Over the next two year, increase the number and quality of ChemSafe products in retail outlets by 20 percent
• Establish a strong working relationship with all the janitorial companies in the region.

1.2 Mission

ChemSafe’s mission is to introduce innovative cleanser products to its target customer base. Charles Marshall, owner of ChemSafe, will utilize his janitorial background, his experience in the cleanser products industry, and his contacts with the region’s wholesale distributors and janitorial companies to create products that target consumers want.

1.3 Keys to Success

ChemSafe&#8217’s success is dependent on the following:

1. Innovative janitorial solutions. This is crucial for maintaining niche market segments mentioned in our mission statement.
2. Reliable and timely delivery. ChemSafe must make good on its delivery promises.
3. A reliable administration that is available for customers to prepare accurate billing, follow up on orders, and keep a close check on expenses and collection of receivables.

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