Third Degree I.D. A limited-liability corporation (LLC), located in Savannah Georgia, with three founding members. The company develops, markets, and distributes instructional products and services to the corporate, education and government e-learning sectors. It is committed towards high quality instructional design, educational new media development, as well as providing a core deliverable, which includes programs, courses, learning objects, and other products for distance education and distributed learning markets.
It uses an object-oriented design method that produces flexible, scalable and reusable content. This supports clients with rich, targeted solutions that can be easily replicated and maintained. It seeks a balanced client portfolio from different industry sectors. The company plans to mitigate business fluctuations through a appropriate number of local, national and international clients.
Third Degree I.D. Third Degree I.D. builds strategic relationships and its business on returning customers and an accumulation educational content that can easily be re-purposed.
Three founding partners founded Third Degree I.D. They will each invest $35,000 to the company and are seeking a $30,000 additional loan over two years to complete the start up funding. Roughly $19,000 of this initial funding is required for start-up expenses and assets; the remainder will provide a cash basis for the initial year of operations, during which Third Degree I.D. Influential clients will receive some at-cost work in exchange for a solid reputation. This reputation serves as the basis for sales and marketing strategies.
Our market research shows that the $360,000 target for first year sales is conservative for a start-up educational technology company. Based on comparable businesses within the same industry, growth estimates for years 2 and 3 will be different.
1.1 Objectives
Key objectives for Third Degree I.D. These are the main objectives for the Third Degree I.D.
- Licenses are required to establish a legal entity.
- Complete business planning and pursue funding–via venture capital, bank loans, grants, and contracts.
- Establish a web presence. List your products and services on industry-relevant sites and publications.
- Six to eight clients may contract for consulting, training, design, or development work in a suitable scope ($50,000 and more).
1.2 Mission
Third Degree I.D. Instructs in corporate, education, government, or healthcare e-learning. It offers cost-effective and flexible solutions that are both progressive and flexible to e-learning and instructional design needs. Its primary goal is client satisfaction. The company operates as a for-profit entity and creates an environment that is fair and productive for all its owners, employees, or contractors.
1.3 Keys To Success
Success is dependent upon:
- persistent and creative client development efforts
- High quality products and exceptional service
- Processes for developing software that are efficient and cost-effective.
- Management with expertise and a knowledgeable staff
- Cash-savvy growth strategies
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