Web Applications is a new start-up company. It offers Web-based management applications. Web Applications has developed an Internet application called Online Office Manager. The patent for it is currently pending. Online Office Manager allows people and businesses to communicate even though they may be working from different locations. Online Office Manager uses applications to replace the physical office. Online Office Manager lets you take your office wherever you go, and you can access it 24 hours a day. Online Office Manager can now be obtained by users who subscribe to our Internet server.
Web Applications, like any start-up company recognizes its potential risks. Web Applications is still a young company, so we must gain market acceptance. The company is analyzing trends in the industry and the customer needs, as well as how to best address those needs.
We intend to be a successful company in the computer software industry. The software market has long been one of the computer industry’s fastest growing segments. According to International Data Corporation (IDC), which is a market research company based in Framingham Massachusetts and estimating revenues for the worldwide market, $122 billion was earned two years ago. That’s an increase of 15% over the previous year. Last year, revenues continued to grow strongly. IDC projects that revenues will grow at a compound annual rate of approximately 12% for the next several years, surpassing $220 billion three years from now.
The company is looking to raise a moderate amount of capital. For year 1, revenue projections are for a 10-fold increase. Web Applications plans to be profitable within six months of its inception.
1.1 Mission
At Web Applications, our mission is to provide an online office system that links workers in different locations to their mother company.
The Gigmasters.com Gigmasters online booking system was created to help consumers hire live entertainment at weddings, corporate events or other events. The company boasts a list of more than 15,000 musicians. In recent years, the company has added entertainment services such as comedians or dancers to its roster.
Gigmaster’s online booking system takes advantage of the Internet’s ability to organize and connect the fragmented marketplace of musicians and entertainers into a searchable database that is consumer-focused, and easy-to-use.
Gigmasters operates as an owner-managed company. Kevin H. Kinyon (co-founder) and Michael J. Caldwell (co-founders) are the two individuals who manage the site. John Sortino joined their Board of Director recently. All three of these gentlemen have extensive experience in Web development, business development and financial management.
Services
Gigmasters receives a 10% commission each time it brokeres a transaction between a buyer or seller of entertainment services. The seller pays the company their commission. In addition to booking commissions, Gigmasters earns revenue from corporate sponsorships of its bi-monthly newsletter. Amazon.com has been a sponsor in the past.
There are many other websites which connect buyers to sellers of services. However Gigmasters focuses primarily on music and entertainment. It offers many benefits to its customers by doing this. Gigmasters is the only company that provides online press kit, which allows customers to hear and see entertainers prior to hiring them. Gigmasters is the only company to offer an online bidding system that allows customers to receive competitive bids from entertainers. None of its competitors do.
In addition to its primary revenue sources of booking commissions and corporate sponsorships, the company also derives revenue through additional fee-based services it offers its entertainers. As the company expands and has additional resources these secondary revenue streams become increasingly important.
The Market
Research indicates that the United States spends close to $9 billion each year on music, entertainment, and other media. The wedding industry is the biggest part of this market. Every year there are more than 2.3million weddings. Music is used to fund over $3.2Billion of these events. Other elements of the industry include nightclubs, festivals and corporate events.
There are also approximately 13,239 traditional (offline) booking agents in the United States. They are paid $2.4 billion per year. Many have websites, but few, if any, offer the ability to book directly online. These sites look more like corporate brochures and feature only a few big-name entertainers. There is no contact information for more information. These agents focus on the high-end market and tend to overlook the huge number of people searching for bands for their private parties, weddings, fraternity dances or corporate Christmas parties. These events are the Gigmasters market.
The company will look to establish strategic partnerships with sites like WeddingChannel.com and TheKnot.com. These sites are used by wedding planners and party organizers. Gigmasters will offer these high traffic sites the opportunity to share in a viable revenue sharing program, and, in return, Gigmasters will benefit from a steady stream of traffic and increased revenue.
Considerations for Financial Planning
Gigmasters has raised $100,000 (representing 5% equity), to expand its business and pay office, salary and advertising expenses. Minimum amount required is $70,000
The company hopes to make solid profits by 2003. These estimates assume a conservative estimate of bookings growth. If funding can be secured, the company should not have major cash flow problems.
ExpectingU.com, a brand new online business, offers fun, comfortable and easy-accessible collegiate maternitywear via an eBay store and our own website.
Mary Lenton, Mary’s owner, has over ten years of experience in high-level sales, channel marketing, business management and business management. Because she believes in the product, Mary Lenton will finance the business with her own personal capital. ExpectingU.com was actually founded by her after she searched for the product herself while pregnant. Over 500 expecting mothers have conducted market research and found that these products are highly sought-after. ExpectingU.com has received ad space commitments for several online expecting websites, as well as dozens of leads to direct sales and public relations.
Our target market is made up of both women in their early stages who are sports fans or spouses to those who are.
ExpectingU.com’s sales projections for the first fiscal year are projected at $1,094,635 in the first year. Net profit is projected at $343 5,517.
On products purchased directly through our website, we expect a gross margin of approximately 71.5% and 67.2% for items purchased through our eBay store. This is a substantial increase in gross margin than the Industry-standard gross margin for maternity clothing. Our product’s simple design allows for outsourced manufacturing that is both cost-effective and efficient. We can also charge premium prices because of our unique concept.
We will spend $48,000 on eBay fees in the first 12 months (roughly $1.30/item sold), but this amount will more than compensate for marketing costs and the cost of maintaining our site. The popularity and brand success of eBay, combined with its built-in tools for new merchants, will help us to build a solid customer base for our new product.
1.1 Objectives
You can create a unique maternity product and have them available in 75% Division 1 football schools’#8217s collegiate logos by year one.
In year one, generate retail sales exceeding $1,000,000 on both our website and our eBay store.
Maintain a gross profit margin of more than 65%
To reach 100 positive feedback comments from eBay customers within a year.
1.2 Mission
To provide fun, comfortable and readily accessible maternity collegiate apparel for women who wish to support their favorite college teams, even while they are pregnant.
1.3 Keys To Success
ExpectingU.com will launch a new line of maternity shirts featuring the logo and/or mascot from NCAA Division I football teams. These products are currently in demand today but do not exist in mainstream commerce.
ExpectingU.com will fulfill the demand for maternity collegiate shirt by maintaining an inventory level that allows for immediate shipping.
ExpectingU.com is going to run a targeted advertising campaign to raise awareness of the website’s products.
