Pizzeria Business Plan


Pizzeria Business Plan


Pizzeria del Causamali has recently entered the restaurant business. The restaurant is in a comfortable, familiar, small town that has a strong need for additional dining options. This restaurant, which is well-positioned to meet the needs of families in Deauville, offers a variety of family-oriented dining experiences and home delivery.

The Deauville’s population is rapidly growing with new subdivisions and young families moving to the rural suburb of the Hewgton area. Pizzeria del Causamali has a strategy to profit from the first mover opportunity and become the preferred pizza delivery provider in the area. Locally owned restaurants offer more options than national chain restaurants for a fast-growing population.

This business plan envisions a bright, profitable year ahead. We can also expect future growth to meet the needs of the community. In all, this plan describes a healthy company with good growth prospects, looking to manage its orderly growth in the near future.

1.1 Mission

Pizzeria del Causamali fosters a positive and relaxed environment for its customers. We value good pizza’s appearance and flavor as well high-quality ingredients. We are committed to providing great tasting pizzas at great prices and ensuring that our customers have the satisfaction of receiving great value. We are the area’s first home-deliverer for pizzas.

As residents of our local market, our customers are also our neighbors. We will foster a positive, creative, respectful, enjoyable, and productive work environment where employees are paid fairly and encouraged to respect customers and the quality of our products. We want to earn a fair, responsible profit to ensure the company is financially sustainable in the long-term. This will also allow us to fairly compensate our investors and owners for their investment and risk.

Success Keys 1.2

These are the keys for success in this business:

  • Delivering the customer’s value proposition
  • Marketing: promoting a new company, product, and delivery channels to a rural community.
  • High quality products with consistent quality.
  • Effective pricing takes into account the project’s value and the customer’s needs.
  • Family-oriented atmosphere with occasional nights of family entertainment.
  • Management: Products delivered on time, costs controlled and marketing budgets managed. There is a temptation to fixate on growth at the expense of profits.
  • Financial reporting and controls are in place.

1.3 Objectives

The objectives for Pizzeria del Causamali are:

  • To establish the market presence needed to support marketing and sales goals and to attract customers.
  • To achieve healthy monthly sales by year end, with average monthly sales growing steadily through the third year.
  • To achieve double digit profit margins.
  • To build top-rated relationships, with at least two well-respected, all-encompassing distributors.


Pizzeria Franchise Business Plan


Pizzeria Franchise Business Plan


The following plan, which draws on years’ of experience, promises to guide you down a path that will bring you prosperity. It is based off conservative sales figures. However, actual sales may be greater. These projections are real and will be used to determine the budget. 4 Moons Pizzeria should be able to show a profit in a matter of days. It will also increase sales and profits each subsequent year.

1.1 Objectives

The purpose is to lease a property at 555 West Blue Plum Lane. We will have to modify the interior to fit the Franchisor’s specifications. We plan to duplicate and massage the successful formula used by Franchisor. Our success will be our own. We will employ our own strategies. We will train our team to deliver outstanding service in customer service, quality food, and food preparation. These are our goals.

  • Be the first 4 Moons Pizzeria in Nevada
  • Franchisor’s pizzerias in Oregon are a model for providing the best quality products
  • Top-notch service delivered in a timely and efficient manner
  • For a low cost food price, keep our menu simple
  • Keep the fast-casual, competitive dining experience at the mid-range price
  • Use marketing strategies to build volume quickly
  • First year sales exceeding $677,000, with a 6% annual growth
  • Continue to grow and maintain a stellar reputation as the best pizzeria in your neighborhood

1.2 Mission

4 Moons Pizzeria exists for the purpose of generating sales and profit. Because we are a business that provides services, we will also be around to serve our customers. These two reasons for our existence are inextricable. The existence of one or the other aspect is contingent on its existence.

  • We will always offer a fresh product and welcoming environment
  • We will keep our staff happy, smiling, and well trained so that we can please all of our guests
  • We will strive to become the first destination of choice for those in our neighborhood and community
  • Our staff will have the opportunity to thrive and grow in a dignified environment.
  • We will support and contribute to our community schools and churches, as well groups and businesses.

1.3 Keys to Success

As operating management members, our policy is that we visit each table to greet, talk with or at least smile with all of our guests.

We will respond to any feedback, negative or positive, and visit any table. We will try our best to please all customers.

We will ensure that our staff are happy and successful.

We will continue to strive for quality food, beverage, and service at all costs.

We will always follow the proven methods of our franchisors.