Introduction
This needs some introduction. It’s not your average music business plan. You may find it a little unconventional and a little more flashy than others, but you know what? It is interesting, I am sure. It’s different, creative and a bit innovating. We struggled with conforming to formal business planning guidelines. So instead of just slightly breaking one rule, we either made our own or altered the existing rules. It works for us. We wonder if you will find it to work for your business.
Every now and again, I find myself wondering how connected we all really are as individuals living in a global community. How much do we truly consider one another? Is life just a separate journey for each of us? Do you think I can make your journey more enjoyable? Can you do that for me? Is it better to take care of yourself only? It is not safer to care for yourself alone. Although we may sometimes feel like we are alone in a chaotic world, we are not. We are vibrant, creative, expressive people constantly contributing to the various components of life’s …. And so we create our own world. We wanted our Business Plan to convey that, and we wanted you to know our intentions.
Every Little Now, and Then
…someone or something comes along that makes us sit up and pay attention. Something that touches us at a level much deeper than routine…something that whispers to the soul because it holds value, honesty and integrity. Pay attention. It could be something.
Edgar Risk Ventures, Ltd. is an entertainment production, distribution, and performance company that specializes in the maximization of entertainment business opportunities through digital satellite music services, worldwide reach of Internet, and the middle market of the music industry.
Let’s not forget that the music business plan might not be in accordance with all professional etiquette. But, we’ve been around for awhile and have learned valuable lessons. A business plan is invaluable and provides unambiguous clarity. While ours is well-written, it’s not the stuffy8217 plan we expected. However, the proof is in how it describes, predicts, and communicates the company’s focus and objectives. We will see if it holds any significance, but time will tell.
Objectives
We ask that you allow us some creative freedom to tell our story using the words that are most comfortable for us.
What to Do with It?
The sounds of our existence; the cadence and rhythm of our lives; the melodies of their hearts; all of these things are represented, enveloped and embodied in a wide range of musical expressions. Music touches every part of our lives. It brings us joy in times of despair, hope in moments when we’re in despair, and victory in times of struggle or conflict. No, we have no plans to write, produce, or perform the next Broadway musical. Yes, we do plan to provide some of the finest music you’ll find just about anywhere. We don’t seek stardom, as most of our players have been there in some way or another. We intend to provide music you can live by, love, cry over, laugh at, and sing along. We are experts in real life. That is, one person reaching out to another person. There are some voices that speak to our souls, great songs, amazing musicians, charismatic entertainers, who make us pause and pay attention. One person will listen to a country song, while another will sing along to bluegrass music, while another will be singing along to pop songs, while another will be able to belt out Dixieland jazz tunes. This is the essence of what I mean.
The magic of music is beyond boundaries. It erases all barriers.
Our goal is simply to create the business entity which will manage our extraordinary group of talented individuals’ activities to produce, distribute, perform and market musical offerings through traditional channels of distribution, internet access, digital satellite networks, and traditional avenues. We also occasionally perform live. Project by project, this will be done in a specific way to achieve specific results.
1. In the first half of Fall Year 1, Edgar Risk Ventures, Ltd. will have its own fully functional office with Internet access, digital satellite license/access, and all necessary equipment/personnel infrastructure.
2. Edgar Risk Ventures, Ltd., in the early Fall Year, will have been fully insured, bonded, indemnified and able to take on the numerous responsibilities of the production, distribution, and performance music.
3. Edgar Risk Ventures, Ltd., expects to have four separate projects ready for production by the start of the Fall Year1.
4. Edgar Risk Ventures, Ltd., expects to have at least four projects under production by the end year 1.
5. Edgar Risk Ventures, Ltd. will receive a return on at least six to nine projects that are ‘living’ in the music market by mid-Year 2.
6. Edgar Risk Ventures, Ltd., expects to be receiving a return for a total of 12 projects, including all previously ‘#8216’ still ‘living’ in the music market by Year 3.
Keys for Success
1. The strategic organization of creative endeavors into project format, allowing each project to be individually financed, developed, maintained and tracked according to its unique requirements and objectives.
a. It provides the #8216umbrella security and licensing#8217; of Edgar Risk Ventures, but allows each project to have its own unique existence.
b. Each project can be a source of revenue for Edgar Risk Ventures. Its success is dependent upon the market’s worthiness.
c. Multiple-project formats allow for a wide variety of application and effort to maximize each market’s potential through individual projects.
d. Due to the funding for each project, this format reduces risk for Edgar Risk Ventures.
2. Multi-channel visibility development for Edgar Risk Ventures, via strategic contacts. Internet presence. Digital satellite access. Product development.
3. Strategic utilization of the untapped pool of performance and production talent that makes up Edgar Risk Ventures’ personnel.
4. Excellence and commitment are integrated into every product and performance, which creates the integrity Edgar Risk Ventures, Ltd. shall have.
Mission
Edgar Risk Ventures, Ltd., offers individuals the opportunity to record performance (CDs, Tapes), market distribution, satellite air play, traditional aerial play, Internet marketing, exposure, as well as market return.
Edgar Risk Ventures, Ltd. offers digital satellite customers, the Internet E-Commerce market, and the live performance market, high-quality, professionally produced, expertly distributed music products in many genres, including country, bluegrass, jazz, pop, and religion.
Edgar Risk Ventures, Ltd., provides investors with a plan for a return-on investment opportunity. It offers production, distribution, and performance projects in individual format plans. These projects #8216live#8217 as independent entities, but they also benefit from the security, strategic connections, and proficient talent offered by Edgar Risk Ventures. These projects are ‘#8216’live if the project is viable, enduring.