Children’s Recreation Center Business Plan


Children


This plan details the creation and operation of CabinFever Child Fun Center. This plan details the plans for growth and procedures, as well as how to operate, and what infrastructure is needed.

Cabin Fever will offer young families in Bemidji, MN and the surrounding area a quality family recreation center, with jungle gyms, soft contained play structures, slides, and imagination-inspiring play areas for children ages 2 to 5. All equipment is tested and approved. The employees are trained in first-aid and child safety. Parents will have access the special seating areas to observe their children playing safely and actively, even in winter’s coldest and darkest months.

Derek Giesbrecht and Brian Solum are responsible respectively for the design, development, and construction of the daily operations. Soft Play, LLC, is the president of Soft Play, LLC, an indoor playground manufacturer. He has been in Active Play for many decades. Soft Play has become a leader in the Family Entertainment Industry. Brian is a former realtor and father of four. He has more seven years of experience working in the child care sector. Brian will be supported by a team-oriented and customer-focused staff. Cabin Fever will retain a CPA firm for professional company audits, preparation of taxes and payroll, as well as to serve as a business consultant in order to help with setting achievable long-term strategic goals.

CabinFever is projected to achieve $158,000 in first year sales based on current child recreation market prices. If we manage well, we can expect to see a five percent increase in revenue each year. The following ratios are for the first-year:

  • Gross Margin > 95%
  • Margin net profit above 12%
  • Pre-tax Returns on Assets More Than 20%
  • Net Worth over $76,000 by year three

We will make Cabin Fever&#8217’s success more manageable by:

  1. Funding the construction and operation of the initial operation. All investor capital is held in escrow, until the project has been fully funded.
  2. By reducing overhead costs, you can increase your bottom line profit.
  3. Building a loyal customer base. We have chosen the ideal location using demographics. Our aggressive advertising program will help us achieve our goals.
  4. Establishing community involvement to demonstrate how the business will contribute to a better quality of life.
  5. All payments will come in cash or checks, eliminating the need to invoice or collect.

1.1 Mission

  1. To provide safe, entertaining, fun, and profitable child entertainment facilities for children 2-5 years old in the greater Bemidji, Minnesota area. The facility will encourage children’s growth through interactive play with their parents and peers as well as the facility itself.
  2. To listen to and respond to the needs of customers regarding entertainment, activities, facilities, safety, environment, services and other aspects.
  3. Develop a system of safety, security and accountability on the property between the staff, paying clientele and the general public.

1.2 Keys for Success

  1. Localization
  2. Service
  3. Safety
  4. Cash

1.3 Objectives

  1. In the first year, I aim to attract 30% of my target market for ‘#8220’Cabin Fever 1.5 times per month. Based on demographic and census statistics, this objective would allow me to bring 3,600 children and 1,080 adults into my office in the 1st-year.
  2. Get 40% market share by the end of the third year
  3. Reduce your debt load by 37% by the end 3rd Year


Recreation Center Business Plan


Recreation Center Business Plan


This document is designed to give information on Play Time for Kids. Information includes business structure, company goals and projected growth. Venture capital requirements are also included. Start-up costs can be analyzed. Industry trends will also be covered.

Play Time for Kids recognizes that the family entertainment business is its primary focus. Therefore, they have focused their efforts on developing one or several family entertainment centers (FECs), to provide quality entertainment for families living in the Our County Big City.

Play Time for Kids is a company that focuses on family entertainment and a community that values family. It’s well-positioned to capitalize on an expanding, profitable industry.

Entertainment is the buzzword for the new millennium. David L. Malmuth is the senior vice president at TrizenHahn Development Corp. He observed that people aren’t just interested in purchasing things. They want an experience. And they believe authenticity, fun, and participation are the keys to creating great experiences. Americans have money to spend and will spend it on entertaining themselves. According to statistics, Americans spend more on entertainment and less on healthcare or clothing.

Play Time is all about family entertainment. The initial development phase described in this article includes the construction and commercialization a single FEC. FECs that the company proposes to construct will provide the kind of entertainment and adventure that the market requires.

In addition to other funding and capitalization efforts detailed herein, the Company anticipates that it will seek funds from other sources who may assist in purchasing the building we will initially lease.

The U.S. Census Bureau recently conducted a census and found that personal consumption and entertainment expenditures increased by $31.5 Billion between 1999 and 2000. This resulted in an industry gross of $56.2 Billion. Source: U.S. Census Bureau. Statistical Abstract of U.S. 2000 &#8211: The National Income and Product Accounts for the U.S., 1929-1994, Vol.

With our strong management team and our aggressive marketing plan, we project a consistent and minimum annual growth of five percent.

1.1 Objectives

These are the objectives of Play Time for Kids:

  1. To create a service-based company which exceeds customers’ expectations.
  2. To increase customer base by at least 20% annually through excellent customer service and word-of-mouth referrals
  3. Have a clientele return rate of 90% by end of first year.
  4. Establish yourself as a destination for the community by the end your first year.
  5. Inform the community about the services offered by the company.

The company will become the industry leader in Northeast Our County.

1.2 Mission

To provide exceptional child play care in an environment that is kid-friendly while ensuring parents and their children get excellent service in a fun, educational, and safe environment.

1.3 Keys to Success

Our key to success are:

  • Superior Customer Services: high-quality service and hourly care.
  • Environment: provide a clean, upscale, enjoyable environment conducive to giving professional trusting service.
  • Convenience – Offer clients a wide variety of services in a single environment.
  • Location: Provide a convenient and easily accessible location to customers.
  • Reputation: credibility and integrity. 100% dedication.
  • Indoor activities for year-round entertainment.
  • This facility is designed to reduce overcrowding.
  • Seasoned management team.

The company believes that there are ways to reduce certain risk factors.

  • To sustain operations for the first year, initial capitalization.
  • Low overhead thanks to multi-skilled employees, continuous training (i.e., classes for child development) and the use of multilingual workers.
  • Through aggressive marketing, we can create a loyal customer base.
  • Strong community ties and involvement with nonprofit organizations.